Around 25 years ago in the Mediterranean Flossy plimsolls were first launched, offering an amazing range of canvas shoes to sailing enthusiasts and street artists in Spain and the Bealerics. These lightweight and inexpensive shoes were perfect daytime wear and the craze soon took off. Fastforward a few years to 2010 and Flossy really began to take off as it was adopted in Ibiza and was a popular choice among the club goers and nightlife. With over 2 million pairs sold that year the footwear brand soon began to expand across Europe and after a small appearance towards the end of 2011 Flossy is here in 2012 with the main aim of competing alongside the mighty Toms for the popular choice of summer canvas shoe. Much more basic than a bestselling Toms espadrille these slip on shoes have a thin brown rubber sole unit, elastic either side of the bridge of the foot to allow for movement and getting the foot in and out and a tab on the back to help the Flossy wearer get the shoe on. As seems customary with every canvas shoe at the moment they have a branded square on the back that shows the ‘Flossy Style’ branding.

Priced at around the £20 mark for adults canvas and denim plimsolls Flossy also have ranges of espadrilles and sandals, however if you’re looking for colour and something to slip on to be out and about in then the Flossy plimsolls are the choice for you in summer 2012. Mix and match these shoes with last years favourites such as chinos, cuff bottom or tapered jeans or shorts that include the denim, cotton or cargo designs. Either way you’ll be able to keep cool, and look casual this summer with a colourful pair of Flossy plimsolls. Check out your favourite retailers now, and maybe even drop them an e-mail to see who will be stocking Flossy plimsolls in 2012.